Cathay Pacific Airways is increasing its partnership with Saber to distribute NDC content material by the main journey know-how firm’s in depth market

Cathay Pacific Airways is increasing its partnership with Saber to distribute NDC content material by the main journey know-how firm’s in depth market

Hong Kong Dwelling Service plans to make use of Saber know-how to increase entry to extra personalised journey experiences and unlock new income alternatives

SOUTHLAKE, TX and SINGAPORE and HONG KONG, twentieth June2022 /PRNewswire/ — Saber Company (NASDAQ: SABR), a number one software program and know-how supplier powering the worldwide journey trade, right this moment introduced an expanded relationship with Cathay Pacific Airways that can allow Saber-affiliated journey businesses worldwide Entry Dynamics New Distribution Functionality (NDC) content material from Cathay Pacific by the Saber journey market.

The newest deal provides Saber extra traction on its NDC roadmap, creates extra fashionable airline retail alternatives for Cathay Pacific and permits Saber-affiliated businesses to purchase, guide and keep Cathay Pacific content material to create extra personalised journeys and experiences create for the tip buyer. This new settlement follows a signing earlier this yr during which Cathay Pacific chosen Saber’s Fares Supervisor and Fares Optimizer options for strategic pricing and clever quoting.

“As we proceed to maneuver into restoration, it’s vital that we’re capable of create extra differentiated content material that displays the needs and wishes of right this moment’s and tomorrow’s vacationers,” he mentioned Martin Xu, Basic Supervisor Gross sales and Distribution of Cathay Pacific. “As soon as we have created this content material, we’d like to verify it is accessible to as many vacationers as potential, whether or not by direct or oblique channels. That is why we’re excited to affix Saber’s Past NDC household at this pivotal second for the journey trade.”

The settlement relies on a busy NDC roadmap For the rest of 2022, Saber is dedicated to additional increasing its capabilities. It additionally comes into impact as Cathay Pacific is returning to extra locations following changes to some journey restrictions in Hong Kong.

“NDC is extra essential than ever because the journey trade seeks to harness the tailwinds of the restoration, and 2022 is getting ready to be a key yr for our NDC efforts,” he mentioned Kathy MorganVice President, Channel Supply, Saber Journey Options. “As a key enabler in making a extra dynamic distribution atmosphere the place it’s simpler to adapt to altering advertising situations, NDC is a win-win-win for the airline, the company and the traveler, so we’re very excited to Cathay Pacific becoming a member of us We proceed to advance our long-term retail and distribution imaginative and prescient of Past NDC.”

About Saber Company
Saber Company is a number one software program and know-how firm powering the worldwide journey trade, serving a wide selection of journey companies together with airways, hoteliers, journey businesses and different suppliers. The corporate offers retail, distribution and achievement options that assist its clients work extra effectively, enhance income and supply personalised journey experiences. By its main journey market, Saber connects journey suppliers with consumers from world wide. Saber’s know-how platform manages greater than $260 billion Worth of worldwide journey spend per yr. headquarters in South Seas, Texas, USA, Saber serves clients in additional than 160 nations world wide. For extra info go to

About Cathay Pacific
Cathay Pacific is the house airline of Hong Kong with over 75 years of historical past in providing scheduled passenger and cargo providers to locations in Asia, North America, Australia, Europe and the center East. The Cathay Pacific Group additionally consists of low-cost airline HK Specific and specific cargo airline Air Hong Kong, connecting folks and cargo world wide. Cathay Pacific is a member of the Swire Group, a founding member of the worldwide alliance oneworld and is listed on the Hong Kong Inventory Trade (HKSE). For extra info, please go to


Saber Contacts:

Kristin Heys

Heidi Fort

Kevin Crissey

Saber brand. (PRNewsFoto/Sabre) (PRNewsFoto/SABER)



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SOURCE Saber Company

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